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Make
An Impression With The Right Lipstick Color
There are many factors
that decide whether or not a person makes a good first impression.
Part of my job as a career consultant is to help people understand
that they cannot undo a first impression. This is critical during
job interviews as well as for people that do face to face marketing.
That first impression is a lasting one, so it is important to pay
attention to details. This applies to everything from the clothes
that you wear to your grooming. Many of the people that I work with
under estimate the importance of this. They feel that their skills
and education will be the reason they are hired. This is partially
true; however in a competitive job market candidates that have the
right credentials as well as a professional appearance are going to
have the edge.
I spend more time with women on this issue than men. Women have the
added concern of applying makeup that contributes to their appearance.
Everything from application of the makeup to the choice of
lipstick color contributes to the impression that a woman portrays. These may
seem like small and insignificant details, but I have researched this
area with perspective employers and have found that it does have an
impact.
I asked several human resource workers to take part in an interview
panel for the employment seekers that I work with. I had them complete
surveys at the end of the interviews that not only addressed the
knowledge that a candidate displayed, but also the first impression that
the person made. I would then have the prospects interview dressed in
business attire as well as inappropriate clothing. The interview
questions were the same and the candidates were the same, yet the women
that did not wear appropriate clothing were always past by for the
position. When I discussed this with the interviewers they realized that
if a woman had on distracting attire or makeup, they were not considered
as a viable candidate. The choice of lipstick color was one of the
factors that was mentioned often, by both men and women interviewers.
I think that the reason for this is that the wrong lipstick color is
very distracting. In an interview setting the face of the person is
watched closely regarding their expressions as well as eye contact. If a
woman has on a lipstick color that clashes with her skin tone or clothing,
it is hard to over look this. Also many women do not take the time to
insure that their lipstick color is fresh and not smeared. This lack of
attention to detail can be concerning to a perspective employer. The
small attention to details can mean the difference to getting a job, or
being passed by.
